Work-Life Balance – No, this is not an oxymoron. Much…
Fintech, short for financial technology, are the latest innovative solution…
Tech Writers at Razorpay take the utmost care to create and publish accurate and complete documentation. Wonder why? Read more to find out!
A popular brand designer Walter Landor said, “Products are made…
Google Keyword Planner is a part of the Google Ads platform that helps you generate the right keywords for your business. Read all about it here.
Online reputation management (ORM) is done on instances where an individual directly resolves any negative feedback, false comments, and actively monitor mentions of the brand/product or service on websites, digital channels, and social media. Read more here.
A unique selling proposition (USP) refers to the benefit exhibited by a brand, product, or service that allows it to stand out from competitors. Read all about it here.
Modern-day referral marketing heavily relies on social media and the internet, allowing the scope of referrals to increase dramatically by reaching a far broader audience. Know more about some referral marketing strategies that’ll help in augmenting your revenue.
Affiliate marketing is becoming more and more popular every day as people are willing to sacrifice the hectic work lifestyle for an opportunity to be their own master. The only issue with this concept is that making it an affiliate marketer is no easy feat. Read more on the top affiliate marketing tools here.
Brand positioning helps customers and viewers to relate to the values and concepts of your brand and helps them to resonate with it on a deeper level which is beyond the buyer and seller relationship. Read all about it here.